BCC has received several enquiries from Chambers about the
2012 London Olympics.
BCC and the London Chamber will be meeting shortly and it will
be on the agenda for the June Chief Executives Forum for discussion and
determination of any business opportunity for Chamber members.
Your Chief Executive may well already be in discussion with
your local RDA.
This update is to advise you of the information we have at
present.
The successful delivery of the 2012 Olympics will depend
largely on the support of the business community. This factsheet provides a
starting point for Chambers looking to get involved.
·
The Olympic Games will run from 27th July to
12th August 2012. The Paralympic Games will run from the
29th August to 9th September.
·
Most of the Olympic events will take place within the newly built
Olympic Park in the Lower Lea Valley, East London. 15 of the 26 sports will take
place within 4 miles of Tower Bridge, but others will be held elsewhere in
London and the UK.
·
Football matches will be at Old Trafford (Manchester), Villa Park
(Birmingham), Hampden Park (Glasgow), St. James’ Park (Newcastle), Millennium
Stadium (Cardiff) and Wembley Stadium (London), sailing events will be at
Weymouth and Portland; tennis will be at Wimbledon; archery at Lord’s Cricket
Ground; rowing at Eton-Dorney; triathlon in Hyde Park; equestrian and modern
pentathlon in Greenwich Park; and beach volleyball in Horse Guards
Parade.
Who’s in
Charge?
¨
The London Organising Committee of the Olympic Games (LOCOG) is
the key body charged with preparing and staging the Games. LOCOG is chaired by
Lord Coe; the CEO is Paul Deighton (formerly of Goldman
Sachs).
¨
The Olympic Delivery Authority (ODA) works alongside LOCOG. The
ODA’s brief is to deliver the venues, infrastructure and legacy
facilities.
¨
Both LOCOG and the ODA report to the Olympic Board, whose members
are the games key stakeholders: Lord Coe (LOCOG); Simon Clegg (Chief Executive,
British Olympic Association); Mayor of London Ken Livingstone (Greater London
Authority); and Olympics Minister Tessa Jowell (Department of Culture, Media and
Sport).
¨
The London Development Agency (LDA) will be the source of
contracts for demolition, remediation and bulk earthworks.
What business
opportunities will be available?
The 2012 Olympics will provide business opportunities for
almost every sector. As well as construction and engineering, there will be
contracts for merchandising, catering, design and marketing.
According to www.london2012.com, most
opportunities for SMEs will arise from the supply chains around the major
contracts. The main requirements will be for:
o
People – on both short and long-term contracts;
o
Olympic Park work – assembly, land remediation, construction
etc;
o
Venues – including the support facilities and transport
infrastructure;
o
Legacy – dismantling and conversion of facilities to long-term
use; and
o
Operations – sponsorship, equipment, seating, security, catering
and merchandise. These will be particularly important sources of opportunities
for small firms.
Sponsorship
LOCOG is looking to raise around 35% of its £2 billion
commercial revenue target from sponsorship deals with British businesses, of
which 80% would come from approximately 10 ‘Tier One’ companies. There would
also be 20 to 30 ‘Tier Two’ sponsors and 30 to 50 in ‘Tier Three’.
Full details of the sponsorship plan will be published later
this year.
Key contacts for business
www.london2012.com is the key starting
point for information on all aspects of London Olympics and the source of much
of the information in this factsheet.
London Organising Committee of the Olympic Games
1 Churchill Place
London E14 5LN
Tel: 0203 2012 0000
www.london2012.com
Olympic Delivery Authority
Same address as LOCOG
www.lda.gov.uk
London Development Agency
Devon House
58-60 St Katherine’s Way
London E1W 1JX
Tel: 020 7680 2000
www.lda.gov.uk
Following the next CE Forum, BCC will update you on
developments.